New Home Colors
Based out of Winter Park, FL, New Home Colors is an e-commerce site operated by a small team of designers. New home buyers, or home owners looking to renovate, fill out a short online survey which is analyzed by the New Home Colors design specialists. Their designers use their knowledge of color psychology to put together a personalized portfolio of paint color selections and finishings. The clients wanted the design to use a simple pallet of relatively neutral colors so as not to hold much influence in their customers survey responses. At the same time, they are in the business of selling color, and therefore wanted the site to be attractive to a variety of users.
Tools: XHTML, CSS, JavaScript, PHP, MYSQL, Flash, Illustrator, Photoshop
